India is on the cusp of a health technology revolution. Gone are the days when doctors used to be the sole health information provider. The new generation of millennials is well aware about health issues, uses wearable tech with pomp, are health conscious, attends marathons, shares cycling and jogging statistics on social media on a regular basis and wants to exercise choices in treatment options.
They will not hesitate in looking for health information online and asking questions to their doctor. Unless they are satisfied, they will keep digging more but if convinced, they will work hard to make treatment a success for their own and family’s good. This has led to a paradigm shift in the way patients are understood, dealt and treated by Indian Doctors. Now doctors are devoting more time in answering queries and explaining treatment choices to their patients.
Patients too on their part have grown more impatient, want quick results and change their care providers for trivial reasons. Healthcare providers now increasingly appear to be interested in engaging with their patients in a structural and professional manner.
A satisfied and happy patient is a free marketing tool with exponential benefits to doctors.
In this scenario the role of technology and software solutions come to the fore as a savior and enabler of systemic efficiencies to achieve better patient engagement and eventual retention.
Patient engagement has been defined in many ways by different people as a partnership in which clinicians engage and communicate with patients in their care and patients share in making decisions and managing their conditions.
It’s the way a doctor and patient work together on a continuous basis to improve health.
It goes beyond a single doctor consultation and is more like a relationship. Well engaged patients are not only satisfied patients but have better treatment outcomes.
Eka.care is a Health-Tech platform enabling connected care for Doctors and Patients. It help doctors in building long-term engagement and trust with their patients and improve their practice. With its robust and highly secured doctor tool, Eka.care is a necessity for today's practitioners.
A digitally enabled and connected healthcare ecosystem for better health outcomes.
To conclude, patient engagement is going to be an important part of doctors practice going forward. Role of health tech platforms like Eka.care may increase and with increased penetration of technology via smartphones, who knows, It may become an integral component of the patient care protocols too.